Hello. I'm Amanda.

I build creative teams and processes that accelerate and amplify brands

Based in Toronto Canada, Amanda is a Provisional RGD who brings over eleven years of progressive strategic branding and creative experience to the table, working with both local and international brands.

A visual storyteller, passionate about building, and delivering, engaging experiences for audiences and clients alike, Amanda studied design thinking at the York University / Sheridan College Joint Program, earning a Bachelor of Design with Honors.

In her spare time, you can most likely find her on a football (soccer) pitch or curled up with a good sci-fi book.
"Creativity is the most powerful force in business"


Having undergone extensive design thinking and change management training, Amanda is well poised to lead cross-departmental projects and teams alike.
  • Bilingual (English/French)
  • People manager
  • Clear and concise communicator
  • Strategic thinker
  • Change management, problem solving
  • Developing workflow processes


Known for being both "tenacious" and "succeeding above and beyond expectations", Amanda knows how to generate results, while continuing to command an unflappable attention to detail.
  • Recognized with CEO's Award for Outstanding Achievement
  • Managed through three acquisitions in two years, expanding team's oversight from one brand to 13 unique brands
  • Oversaw consolidation of three unique design departments through acquisitions
  • Drove a complete re-brand initiative across the entire organization over six-month period
  • Contributed to a 5x growth in lead generation
  • 110% of department's annual targets achieved
  • Refined acquisition campaigns resulted in an average of 3x increase in CTRs
  • Journey mapping and subsequent B2C site and brand re-design resulted in a 44% increase in conversions, a 10% increase in customer LTV, and a 32% reduction in churn